“…The requirement for a link arose from Case C-252/07 Intel Corporation Inc v CPM United Kingdom Ltd [2009] RPC 15 where the mark and sign were INTEL and INTELMARK and the goods and services for which Intel had a reputation (computers and computer-linked goods) were quite d…”
“…own cases before the CJEU: Case C-408/01 Adidas-Salomon AG v Fitness World Trading Ltd [2004] Ch 120; and Case C-252/07 Intel Corp Inc v CPM United Kingdom Ltd [2009] RPC 15. It is sufficient for such a link that the sign will call the trade mark to the mind of the average consumer.…”